Insecticides (India) Unveils Pesticide ‘Altair’

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Insecticides (India) Ltd unveiled ‘Altair’, a newly patented herbicide designed to tackle persistent weed challenges in paddy cultivation. Developed by Nissan Chemical Corporation, this cutting-edge product will be marketed exclusively in India by IIL.

A Breakthrough for Indian Paddy Cultivators

Altair addresses a long-standing pain point for paddy farmers: the labour-intensive and often inefficient process of manual weeding, reduced yields, delayed weed control, and repeated herbicide applications.

“Paddy farmers have long struggled with weed management,” said Rajesh Kumar Aggarwal, Managing Director of Insecticides (India). “Altair is a timely solution that simplifies their workload and boosts productivity.”

Long-Lasting, Pre-Emergent Protection

Unlike conventional herbicides, Altair prevents weed germination by forming a protective layer from the first day of application. This barrier remains effective for up to 50 days, targeting a broad spectrum of weeds, including Echinochloa crus-galli and Cyperus, both of which are notoriously difficult to control.

Proven Effectiveness in the Field

Before the official launch, Insecticides (India) demonstrated Altair on over 500 plots, where more than 10,000 farmers observed its performance across India. The results? A clear edge over existing herbicides.

“Altair has consistently outperformed other solutions in field conditions,” noted Dushyant Sood, Chief Marketing Officer. “Its performance and reliability make it a valuable asset for Indian agriculture,” Sood added.

Driving Innovation and Farmer Success

With Altair, Insecticides (India) reinforces its commitment to innovative, science-backed solutions that directly benefit Indian farmers. Devdiscourse.com reports that Altair offers long-lasting weed control with minimal effort, redefining herbicide standards in paddy cultivation and strengthening IIL’s leadership in crop protection.