In a major boost to India’s clean energy ambitions, TruAlt Bioenergy Limited—one of India’s largest ethanol producer and a player in integrated biofuels—has officially been granted authorisation as an Oil Marketing Company (OMC). The milestone allows TruAlt to directly market and retail clean fuels such as ethanol and Bio-CNG, along with conventional fuels like petrol and high-speed diesel (HSD), across India. With this authorisation, TruAlt becomes one of the first private biofuel firms in India to enter the fuel retailing space. It now joins an exclusive group of licensed petroleum marketers.
A Future-Ready Model for Fuel Retailing
Inclusive Expansion with a Rural Focus
Under the OMC licence, TruAlt has committed to ensuring inclusive fuel access, pledging to locate at least 5% of its fuel stations in notified remote areas. The company will initially roll out 100 fuel stations across Karnataka and Maharashtra, laying a strong foundation for a hybrid fuel retail network. This expansion will generate over 2,000 employment opportunities and foster economic growth in both rural and urban regions.
Leadership Talk
Vijay Nirani, Managing Director, TruAlt Bioenergy, highlighted, “Securing OMC status marks a defining step in our journey. It empowers us to serve India’s evolving fuel needs while accelerating the transition to cleaner energy. Our focus is on rural outreach and integrating biofuels into mainstream distribution.” He added, “We source agri-residue and biomass directly from rural communities to produce clean fuels like ethanol and Bio-CNG. Through this farm-to-fuel-to-farm approach, we return both health to the soil and wealth to the farmer—making sustainability economically empowering.”
Solid Market Presence in Biofuels
TruAlt is a vertically integrated company with a 7% market share in molasses-based ethanol and 3.7% in total ethanol supply. This makes it a key contributor to India’s Ethanol Blending Programme (EBP). The company is rapidly expanding its footprint in CBG production and is on track to become one of the largest Bio-CNG producers in India.
Riding the Wave of India’s Fuel Transition
TruAlt’s move comes at a pivotal time in India’s energy landscape. In FY 2024–25, the country recorded its highest-ever petroleum consumption at 239.5 million metric tonnes (MMT). Demand surged across categories: petrol grew by 7.5%, aviation turbine fuel (ATF) by 8.9%, and LPG and diesel showed steady gains.
Over the past decade, consumption patterns have shifted significantly, marked by a declining diesel-to-petrol ratio—from 3.6 to 2.3. This trend underscores rising personal mobility and changing fuel preferences. Together, these changes create an ideal environment for new entrants in blended fuel retail.
“With over 2.5 crore cars sold annually, India’s appetite for mobility is exploding. This is our opportunity to shape a retail ecosystem that meets today’s demand while driving the transition to clean, intelligent, and purpose-driven mobility,” said Nirani.
Scaling Toward Global Biofuel Leadership
India’s ethanol blending efforts have reached new highs. In the current ethanol supply year (ESY 2024–25), blending has touched 18.4%. A record 19.7% was achieved in February 2025, bringing the 20% national target within reach.
The momentum is opening doors for integrated players like TruAlt to expand their offerings. In line with its strategy to climb the biofuel value chain, TruAlt is also preparing to enter Sustainable Aviation Fuel (SAF) production. A planned facility with a capacity of 10 crore litres annually will position it among the largest SAF producers globally, further cementing India’s role in the global sustainable aviation transition.
Building the Future of Fuel
With OMC status in hand and a bold vision for sustainable growth, TruAlt Bioenergy is ready to redefine how India produces, distributes, and consumes energy. As per the press release, from fuel retailing and rural employment to global biofuel leadership, TruAlt is shaping a cleaner, more resilient energy future—one litre at a time.