Akshayakalpa Organic, India’s first certified organic dairy brand, has taken a major step in sustainability by recycling over 40,000 kilograms of plastic waste.
Through its innovative ‘Give Back the Milk Pack’ initiative, launched in 2022, the brand encourages consumers to return used milk packets for recycling.
Initially launched in Bengaluru, the program has now expanded to Chennai and Hyderabad, demonstrating Akshayakalpa’s commitment to environmental responsibility.
The initiative inspires consumers to take simple, effective steps toward a more sustainable future.
Making Recycling Simple and Accessible
The ‘Give Back the Milk Pack’ initiative ensures that recycling is easy and hassle-free. Consumers can contribute in just three simple steps:
*Rinse the milk pack for 30 seconds to remove residue.
*Hang it to dry completely.
*Return the pack by placing it in the delivery bag provided.
By following this straightforward process, consumers across Bengaluru, Chennai, and Hyderabad are playing an active role in reducing plastic waste.
The participation highlights the power of collective action in tackling environmental challenges.
Celebrating a Major Milestone
Akshayakalpa Organic’s CEO and Co-Founder, Shashi Kumar said, “We are thrilled to announce that our ‘Give Back the Milk Pack’ initiative has helped recycle over 40,000 kilograms of plastic waste. This milestone proves that communities can make a real difference when they unite for a common cause. We thank our consumers for their dedication to sustainability and their role in making the planet a better place. This is just the beginning – we look forward to reaching even greater heights in environmental stewardship”.
Expanding Sustainability Beyond Recycling
Akshayakalpa’s commitment to sustainability extends beyond plastic recycling.
The company actively participates in lake cleaning and neighborhood drives in Bengaluru, Chennai, and Hyderabad.
The initiatives empower local communities to adopt eco-friendly practices and deepen their connection to environmental conservation.
Innovative Packaging for a Greener Tomorrow
Akshayakalpa is also pioneering sustainable packaging solutions.
The brand is replacing single-use plastics with eco-friendly alternatives such as paperboard for dairy products and leaf-based packaging for vegetables.
The innovations align with the company’s broader mission to promote self-sustainability while reducing plastic pollution.
Driving Change Through Collective Action
By engaging consumers in recycling programs, community clean-ups, and eco-conscious initiatives, Akshayakalpa Organic is fostering a culture of sustainability.
The ‘Give Back the Milk Pack’ initiative is more than just a recycling effort – it’s a movement that encourages responsible consumption and environmental action.
As the initiative expands further, Akshayakalpa Organic is setting an example for businesses looking to combine innovation and community engagement to drive meaningful change.
As reported by indiacsr.in, together, these efforts are paving the way for a cleaner, greener future.
