BASF, the multinational chemical company, plans to establish a global Digital Hub in Hyderabad by the first quarter of 2026. With this move, the company will strengthen its expanding network of Digital Hubs across Europe and the Asia-Pacific region, reinforcing its global digital backbone.
Strengthening Global Digital Collaboration
According to Dirk Elvermann, BASF’s Chief Financial and Digital Officer, the upcoming India-based hub will work in close coordination with existing Digital Hubs worldwide. As a result, BASF aims to improve cross-regional collaboration while accelerating the delivery of digital services across its global operations.
Focus on Value-Driven Digital Transformation
At the same time, BASF is sharpening its focus on digital initiatives that deliver maximum value to its core businesses. In parallel, the company is evaluating structural adjustments as part of its long-term strategy, which includes plans for workforce optimization extending through 2030.
Hiring Under New Indian Digital Entity
Preparations for the Hyderabad Digital Hub are already in progress. BASF has initiated recruitment activities through a newly formed entity, BASF Digital Solutions Private Limited, signaling the operational rollout of the hub.
Reinforcing BASF’s Long-Term India Strategy
As reported by devdiscourse.com, overall, the Digital Hub aligns with BASF’s long-established footprint in India. By deepening its digital capabilities in the country, BASF underscores its continued commitment to digital innovation, operational excellence, and global service delivery.
